| The main types of people are: |
| 1. | Single in the Suburbs - Middle- to upper-income singles living in the suburbs.
Singles ranging in age from 30s to 60s who earn a comfortable income. Some own their homes, and their careers range from management to service industry. |
| 2. | Suburban Elite - Suburban super-rich couples with children.
Middle-aged married couples with a luxurious lifestyle in the suburbs. More than 15% have a family income of $200,000 or more. The majority have a college or graduate school degree, and most own their homes. |
| 3. | Lap of Luxury - Wealthy suburban couples without children.
More than 15% of these highly educated couples have a household income above $200,000. The majority own their homes, and most work in management or professional careers. |